Clear language is an approach to communication that puts the reader first – it focuses on action. Clear design uses the visual aspects of communication, such as type, formatting, and graphics, to help readers get the message.
The tools in this kit are designed to be used cooperatively by both management and union advocates. We have modeled the process on that used to set up joint labour/management workplace literacy programs in many Canadian municipalities.
Changing the way a large organization communicates is a major cultural shift. It involves change, not just in how we speak to the public, but in how we speak to each other throughout the municipal workplace.